Consultancy
Make it make sense for you
What is consultancy?
Consultancy is the process of solving a problem or conducting a review. It can take place in any industry or context. We approach our strategy projects by looking at three factors: the entrepreneur, their processes, and their customers.
What is strategy?
Strategy is the process of making your intentions clear by creating a plan. It guides your decisions and actions towards your goals over time. It can be applied in business and personal contexts.
What is the process?
We work with a wide variety of personality types. Whether you prefer structured or chaotic approaches, we will tailor our approach to suit you. This is our introduction process:

What makes us different from our competitors?
Every competitor we have reviewed gives corporate vibes. But we think most entrepreneurs are not corporate-coded! Of the many reasons people become entrepreneurs, some do it because they're not cut out for corporate life. We're here for those people.
There is nothing corporate about us
Our view on corporate is that we can learn from it, but mostly shouldn't replicate it. It is hardly ever efficient for sole-traders, micro, or small businesses to operate similarly to corporate environments. Many of our customers don't like corporate cultures. We appreciate natural diversity in human personalities, and corporate environments usually do not reflect this, preferring monoculture.
We don't intend to create repeat customers
We understand the benefit of having someone do things for you. If you want to learn to do the tasks you're paying us for, we're down for that too. We don't advocate for gatekeeping and never will. We want to build a nation of skilled and creative entrepreneurs who are resourceful and well-connected enough to resolve their problems autonomously. Would you rather be given a fish or a fishing rod? We'll get you fed either way.
Collaboration over competition
The more people in a community doing well, the better! We champion anyone trying to make their lives or their communities a better place. And we believe in small progress. If you only made four sales since opening, we're still proud of you. We even welcome collaboration with our direct competitors. Every life made better is a win for the community as a whole.
Genuinely individualised advice
Many competitors focus on a one-size-fits-all solution to specific problems, such as low sales. All our projects are individual, and we use your personal styles as inspiration for our strategy, so you would never receive unusable generic advice. Making sure your strategy is long-term sustainable for you as a person and your business as a functioning organisation is a priority to us.
Make it make sense for you
Ethics
Ethics is an increasingly important subject. For us, it starts as soon as we meet new people. We would not take on your project if we thought we wouldn't do a good job. Ethical analysis is a standard part of our consultancy process. Here are our three ethical promises to you.
We will tell you every single ethical concern uncovered
We want our clients to be as prepared as possible in their markets. Leaving out uncovered ethical concerns could result in potential embarrassment or crisis later. Let's avoid that!
We will provide alternative options for unethical practices
We always provide solutions to problems. Often, the solutions have other benefits such as reduced costs, improved quality, or efficiency.
We will provide evidence of each ethical concern
We do not form personal opinions unless asked, and professional opinions aren't formed until research analysis has finished. This robust process means opinions are well-formed and reasoned.
Think you might need an hour to bounce some ideas around or ask a few questions?
Book a one-hour consultation with one of our team for only £99.